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@ Conor McNicholas
Editor BBC Top Gear Magazine
With newspaper and magazine cover mounts boasting increasingly high profile artists (like The Verve in the NME and Prince in the Daily Mail) how do new artists have any chance in persuading the public... Show more »With newspaper and magazine cover mounts boasting increasingly high profile artists (like The Verve in the NME and Prince in the Daily Mail) how do new artists have any chance in persuading the public to pay for their recordings? Show less »
Answered by Conor McNicholas
I think it’s a lot of the new artist’s coming through who are saying that music should be free. Artists do get paid for cover mounts because they get publishing royalties, and I think that that’s not ... Show more »I think it’s a lot of the new artist’s coming through who are saying that music should be free. Artists do get paid for cover mounts because they get publishing royalties, and I think that that’s not made clear enough, often enough.
The NME is very keen that cover-mounts are seen as two distinct areas. If you’re a newspaper with no musical authority, like the Daily Mail, and you can choose to give away some music. But for that music to appear in the context of a newspaper has very little value to the artist.
Whereas a free CD in a music magazine, where it’s being delivered as a recommended purchase, presents a completely different tone of discussion. There is a lot more free music about nowadays, but you’re not going to stop free music by cancelling cover mounts.
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