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@ Philip Ingham
Communications Manager for the British Cycling

There are other factors to changing your car to a bike than just the environment or chaotic traffic. How to convince people to give up other car-rider's pleasures, such as having a company you can talk... Show more »There are other factors to changing your car to a bike than just the environment or chaotic traffic. How to convince people to give up other car-rider's pleasures, such as having a company you can talk to on the way; the comfort of a car seat; the privacy enjoyed inside? Moreover, what about activities such as listening to music while you drive; having a hot coffee; or smoking a cigarette -- those should be much harder on a bike (some of them, quite awkward and not really environmental-friendly. Would those 'pleasures' have to be regulated? Show less »

Submitted by: athosampaio | 15 votes for this..

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Answered by Philip Ingham

It's the biggest challenge. I know how much healthier/fitter I am for commuting on a bike and not in a car. I also know how much less stressful cycling is than commuting in a car. But getting that message... Show more »It's the biggest challenge. I know how much healthier/fitter I am for commuting on a bike and not in a car. I also know how much less stressful cycling is than commuting in a car. But getting that message through to other people is a challenge. I don't expect to see a wholesale migration onto bikes, but with the right backing, planning, communication etc. and with help from employers etc., a steady, gradual increase in the use of cycling is very possible. We're not a country prone to revolutions - what we're looking to do here is encourage a steady evolution in our commuting habits – one which has already begun. Show less »

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